Wholesaler Masterminds®

Wholesaler Masterminds

Complaining-in-place?

Published: Sun, 04/03/22

My coaching client was ve ed. After 10 years, her firm is changing culturally. Leadership is being replaced top to bottom. The intensity of sales…

Your sacred six

Published: Sun, 03/27/22

Prime time. If you're a TV network, it's the hours between 8 PM and 11 PM when you air your best shows and charge your highest ad rates. If you're a…

Yours for 58 cents

Published: Sun, 03/06/22

Clearly differentiated. Distinctly separated from the roiling Sea of Sameness. What price would you pay to have clients, prospects, and COIs…

The incredible shrinking EVERYTHING

Published: Sun, 02/27/22

Welcome to shrinkflation. Doritos used to sell a 9.75 oz. bag, until they lightened it to 9.25 oz. (price unchanged). A bo of General Mills breakfast…

Your cult following

Published: Sun, 02/20/22

What do Lululemon, Harley-Davidson, and Apple have in common? If you guessed that they are brands with a cult following, you'd have guessed right. In…

Our chains of habit

Published: Sun, 02/13/22

It's a habit. Seeing the same advisors, in the same zones, for the same activity, every time you're there. Gabbing with your internal partner five…

The Hedonic Treadmill

Published: Sun, 02/06/22

$690. That was the monthly wage offered by my first job in the real world. And from the first day on the first job I wanted more. Ne t job up the…

Something has shifted

Published: Sun, 01/30/22

Is it because the game has changed? Because so much work still needs to be done virtually? Because of the constant daily drumbeat of covid? Whatever…

A sign from above?

Published: Sun, 01/23/22

100 miles per hour. That's the speed at which most wholesalers run. I was no different from you, screaming from appointment to appointment, advisor to…

What makes you tick?

Published: Sun, 01/16/22

It was in the 'before' times. Before work-from-home. Before advisor access restrictions. Before, well, you know. We did a survey in 2019 (aka…

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