Thank goodness for COVID?
Published: Sun, 11/22/20
,
The words made me do a double-take.
Because when the wholesaler said, "Thank goodness for COVID,” my head almost exploded.
When I asked him to elaborate, he said he appreciates getting closer to his two kids (age 5 and 3) versus his before-times 4-day per week travel schedule.
Another client admitted she had neglected COIs in her territory.
Seeking to remedy that (and feeling a bit sheepish), she crafted an email to them that 1) spoke of the introspection she had been afforded during this time, 2) apologized for the oversight, and 3) asked for a meeting.
Last I checked, more than 80% accepted her olive-branch outreach.
Other clients have:
Because when the wholesaler said, "Thank goodness for COVID,” my head almost exploded.
When I asked him to elaborate, he said he appreciates getting closer to his two kids (age 5 and 3) versus his before-times 4-day per week travel schedule.
Another client admitted she had neglected COIs in her territory.
Seeking to remedy that (and feeling a bit sheepish), she crafted an email to them that 1) spoke of the introspection she had been afforded during this time, 2) apologized for the oversight, and 3) asked for a meeting.
Last I checked, more than 80% accepted her olive-branch outreach.
Other clients have:
- spit-shined their CRM data in concert with their internal partner
- re-engineered their rotations after getting 'dirty in the data'
- implemented well-defined PVPs that are opening virtual doors
- embarked on consistent, well-crafted email communications to clients/prospects
- worked diligently to improve their LinkedIn profile and presence
- discovered their on-camera talents while implementing video into their practice
While my brain still finds it hard to process the disjointed concept of 'thank goodness for COVID', given the pain and suffering that it has brought upon so many, I applaud those who are still leaning in to re-engineer their practices for success.
Do you have a 'thank goodness for COVID' nugget to share?
Hit reply and let me know.
Rob
p.s. As is custom this Sunday before Thanksgiving, my thanks to you for your readership, listenership, and viewership - particularly during the past 8 months. My (safe) holiday best to you and yours.
Do you have a 'thank goodness for COVID' nugget to share?
Hit reply and let me know.
Rob
p.s. As is custom this Sunday before Thanksgiving, my thanks to you for your readership, listenership, and viewership - particularly during the past 8 months. My (safe) holiday best to you and yours.